We’re not just butchers; we’re custodians of flavour. For years, my hands have shaped meat from Irish farms, turning honest produce into something special for your table. We work with the kind of farmers who still care about the land. Our approach? Full-animal. It respects the animal and frankly, it’s where the best tastes lie. If you’re in Coleraine, order online. If you’re further afield, we ship.

Look, free-range gets bandied about a lot. For us, it means animals live a life worth living.
They’re not crammed into sheds. They’re out there, rooting, foraging, growing at their own pace. That’s the real difference you taste. It’s not a cheap process, mind. The land needs managing, the animals need space. But the flavour? Worth every penny. We source from Irish farms across Northern Ireland. Think County Antrim estates and farmers we’ve known for a decade. They understand grass-fed principles, and we stand by them. It’s a simple feedback loop: happy animal, better meat.We see customers travelling from areas like Gunn for that guarantee. It’s flattering, and it proves people know quality when they taste it. We’ve detailed what that often entails with our craft meats here; it’s a similar ethos.

The marbling tells a story.
Forget bland, pale pork or beef that dries out the second it hits the pan. Free-range, grass-fed animals develop natural fats that are rich in flavour and nutrition. This isn’t about excess; it’s about quality. That intramuscular fat is what keeps your steak moist, your roast tender, and your bacon crisp. We trim judiciously, but we never strip it all away. You pay for flavour, and that fat is pure flavour.
Many butchers over-trim. They aim for a certain visual aesthetic that’s common in supermarkets, but it’s a disservice to the animal and to you. We let the meat speak for itself. You want a leg of lamb that’s naturally succulent, not one that relies on being drowned in gravy because it was butchered to death. That means sometimes, we’ll have a discussion about what you’re cooking. A shoulder of pork needs slow cooking; a fillet needs a quick sear. Different cuts, different fat distribution. It’s about matching the cut to your recipe. Not a slam dunk for every cut, but we aim for it.
| Cut | Fat Content (Approx.) | Best For |
|---|---|---|
| Ribeye Steak | 20-25% | Pan-searing, Grilling |
| Pork Belly | 30-40% | Roasting, Braising |
| Lamb Shoulder | 15-20% | Slow roasting, Stews |
You can place an order on Market Street, and we’ll have a chat. See what’s looking good. If you’re after something specific, give us a call first. For those further out, or when time is tight, our online service is second to none. We pack everything in insulated parcels with ice packs, ensuring it arrives in perfect condition. This is the same care we take for our customers up towards La Prairie as we do for those in Newry, though their local butcher experience is slightly different.
Price is what you pay. Value is what you get.
We aim for both. It means working directly with farmers, minimising waste, and offering cuts that are often overlooked by the big boys. That’s how we make premium accessible. You’ll find us busy on a Saturday morning, serving folks from across the Bovey area and further. Come see what we mean by proper butchery.

Certainly not. We pride ourselves on a full range: premium free-range chicken, pork, lamb, beef, and our own crafted sausages and charcuterie. If it’s raised well, we’re interested.
Our chickens have space to roam, eat a natural diet, and grow slowly. This leads to firmer meat, richer flavour, and a better texture than the mass-produced birds you find elsewhere.
Absolutely. We ship across Ireland and Northern Ireland in refrigerated parcels, guaranteeing freshness upon arrival. It’s the same quality you’d get in person.
Complete. We know every farm we source from, often for years. You can trace your meat back to the specific small-batch farm.
For flavour and nutritional profile, yes. It develops a deeper, more complex taste compared to grain-fed. It’s what we specialise in.
For larger cuts like whole joints or specific aged steaks, it’s best to give us 48 hours’ notice. This allows us to select the best piece and prepare it perfectly.
All our premium free-range butcher · Other services in Coleraine · Get a quote
Back to the homepage.
Always available for any questions. Call and we will be happy to help.
Keep up to date on new products available in store.
Be the first to know about any offers or promotions.