We see a lot of meat pass over the counter here at HERD. Not just the prime cuts. The whole animal, from nose to tail. That’s how we do things. You get better flavour, better value, and we waste less. It’s a simple philosophy, one that’s worked for generations of butchers. Especially when you’re dealing with the kind of quality meat you find around here. We’ve built relationships with farmers who do things the right way. The result?
Something you can really taste. We’re talking about meat that makes your Sunday roast sing. Or your weeknight stir-fry something special. Forget supermarket blandness. This is the real deal, right here in the Kingdom.
It’s about understanding the animal. And the land it came from. Our beef is grass-fed, always. That means deeper flavour. For our pork, it’s about careful breeding and a natural diet. No shortcuts. We think that makes a difference you can taste, whether it’s a simple chop or a joint for a special occasion. The same goes for our lamb, reared on those famous Kerry hills. We source small batches. Trusted farms. That’s why we can trace every single cut. We had one client whose phone rang three times in the first week after trying our sausages; they just had to tell people.
Consider the chicken. Free-range is non-negotiable. You can tell in the texture, the richer taste. None of that watery nonsense you get elsewhere. We’re talking about birds that have actually had a bit of life. Which means better eating for you. We’re not just selling meat; we’re providing the foundation for incredible meals. Whether you’re prepping a feast in Killarney or a quick dinner for the family, it starts with good ingredients. You can find more on our approach to sourcing elsewhere, but the proof is really in the eating.
The cheapest cut is rarely the best value.

What actually goes into our craft beef, pork, lamb, and sausage? It’s a combination of factors. Firstly, the source. We partner with farmers in Kerry and surrounding counties who prioritise welfare and sustainability. They don’t push the animals hard. They let them mature naturally. This is particularly true for our beef and lamb. We’re not aiming for rapid growth; we’re aiming for flavour development. The kind that happens over time, with good pasture. This dedication means you might not always find the absolute cheapest product here, but you will find the best quality.
Our charcuterie? That’s a whole other level of craft. Curing, smoking, drying – it’s done in-house with traditional methods. It’s time-consuming, sure. But you can taste that care. We’ve seen people come from Tralee just for a taste. Think about a fine coppa or a spicy nduja. It’s miles beyond anything mass-produced. It’s what we call real food.
Here’s a quick look at how our core offerings compare:
| Product | Our Standard | What to Avoid |
|---|---|---|
| Beef | Grass-fed, 30-day dry-aged | Grain-finished, aged 7 days or less |
| Pork | Naturally reared, heritage breeds | Fast-growing commercial breeds |
| Lamb | Pasture-raised, mature flavour | Young lamb (less distinct taste) |
| Chicken | Free-range, slower growing birds | Intensive farming, pale meat |
| Sausage | Unique spice blends, 85%+ meat | Bulky fillers, low meat content |
Getting your hands on our craft meats is straightforward. You can visit us in person; we love a chat. If you’re further afield, or just prefer convenience, our online shop is the way to go. We pack everything in specially designed refrigerated parcels. Think of it as a little bit of the butcher shop arriving at your door, anywhere in Ireland. We use a reliable courier service that guarantees next-day delivery for most areas once shipped. So, whether you’re in Kenmare or further north towards Listowel, it arrives cold and fresh. We aim for same-day dispatch for orders placed before midday, Monday to Thursday. It’s not a slam dunk, but we try.
We’ve invested in proper temperature-controlled packaging. It’s not cheap, but neither is spoiling good meat. The cost reflects that. If you’re local to us, though, we always offer a free click-and-collect option. Saves on the shipping and you can pick up when it suits you. We see people doing that from Dingle quite often. We find that people who’ve tried our meat tend to come back. It’s the kind of quality that speaks for itself. It’s certainly a different experience than ordering from a general online grocer.
Don’t be afraid to ask us how to cook a specific cut. That’s what we’re here for.

Absolutely. All our beef is 100% grass-fed. This is for the flavour profile and the nutritional benefits. It’s something we’re very strict about with our suppliers.
Generally, we list our most popular items. If you have a specific request, especially for larger joints or bespoke sausage orders, give us a call. We can often accommodate.
We use insulated boxes with food-grade gel packs. Orders are dispatched in refrigerated parcels via express courier to ensure they arrive chilled and in perfect condition.
Yes, we do. You can select delivery at checkout. It’s a great way to save on delivery costs and collect your order directly from our premises.
We use a high percentage of quality meat, typically 85% or more, and our own carefully crafted spice blends. We avoid cheap fillers and artificial additives. Taste is.
Most of our meats, especially the plain cuts of beef, pork, lamb, and chicken, are naturally low in carbohydrates and suitable for a keto or paleo diet. Check individual product descriptions for details.
All our craft beef chicken pork lamb sausage · Other services in Co. Kerry · Get a quote
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